DVSA awards Jellylearn a two-year extension to their contract for Hazard Perception clips
Jellylearn has extended its contract with the DVSA by a further two years, taking the current agreement, originally signed in 2023, to a total of five years, running to July 2028.
Three years of continuous improvement
Over the past three years, working alongside the DVSA's Theory Test content team, Jellylearn has continuously improved its character animation and production process for hazard perception clips covering a wide range of vulnerable road users. As part of its social value commitments under the contract, Jellylearn also produced hazard perception clips for Bikeability, the national cycle training programme, to help cyclists and drivers recognise road hazards together.
What the DVSA says
A DVSA Theory Test Content spokesperson said: "We are pleased to be extending our contract with Jellylearn, reflecting the strength of the relationship we've built and the positive outcomes we have achieved together. Through a collaborative approach, a strong focus on quality, and a shared commitment to meeting evolving customer needs, Jellylearn has become a trusted partner in delivering hazard perception content. Together, we look forward to exploring opportunities to innovate, enhance accessibility, and deliver high-quality, realistic content that meets our customers' needs."
What Jellylearn says
Michael Bennett, Business Development Director at Jellylearn, said: "For 15 years, Jellylearn and the DVSA have pushed the boundaries of realism and accuracy in automotive simulation together. Every clip has to raise the bar — helping learner drivers spot developing hazards and improve their performance on the road. Many of the artists on the project have been there since day one, and it shows: they're experts at bringing hazards to life on screen. Now, with AI and VR technology moving fast, we're exploring how the next generation of it can push the quality and impact of these animations even further."
Why it matters
These clips are evidence-based and form a key part of the UK driving licensing process, helping ensure learner drivers have the skills to stay safe on the roads.
"For 15 years, Jellylearn and the DVSA have pushed the boundaries of realism and accuracy in automotive simulation together."
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